An Agency Specializing in Virtual Worlds

We design, activate and measure marketing programs for our clients across a wide spectrum of platforms. We build virtual worlds from the ground up and help copyright holders monetize their content by selling virtual merchandise.

Intel | Microsoft | Warner Brothers | Pontiac | Scion
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Latest News
Monday April 21st, 2008

MediaWeek: Steiger on Fox Interactive Reorg

Given the ongoing conversations he has across the interactive advertising, social media, entertainment and virtual world spaces, Reuben is fast becoming an oft-cited authority at the messy intersection of these disciplines. MediaWeek’s Mike Shields today quoted Reuben weighing in on the implications of the recent reorg at Fox Interactive for advertisers pushing into social media. [...]

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Monday April 21st, 2008

First MoU Contribution to AdAge DigitalNext Blog

Be sure to check out Reuben’s first contribution to AdAge’s new DigitalNext blog, which AdAge describes as follows: “a collection of news and opinions on the emerging media and technology space and its opportunities and impact on marketers. The group’s esteemed (and opinionated) contributors run agencies, startups, and creative departments and hail from all sorts [...]

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Tuesday April 15th, 2008

WWE in Gaia Garners Webby Recognition

Flash | QuickTime Already the recipient of an LACP Spotlight award, last fall’s WWE SummerSlam in Gaia campaign has been recognized as an Honoree by the International Academy of Digital Arts and Sciences, best known for putting on the Webby Awards, aka “The Oscars of the Internet.”

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