R. Steiger in Adweek: Facebook Apology Accepted
Published on Monday, December 10th, 2007 by MatAdweek’s Mike Shields did a nice roundup of industry sentiment in the wake of Mark Zuckerberg’s Beacon mea culpa. In line with several other new media pundits, Reuben is pretty sympathetic to Facebook’s growing pains.

“Facebook has to be applauded for pushing the envelope and then course-correcting. They need to ask for help in getting it right. We’d encourage our clients to accept it. The nice thing about this social era is that a CEO can ask for forgiveness on a blog. The market will judge him.”
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