You gotta check out SecondView. This is a syndication tool that gives you a window into your own chosen RSS feeds out on the general Web from within Second Life. It’s a great example of how the Web and virtual worlds are now evolving in tandem. The creators have designed a revenue model involving Linden dollar micropayments, which they describe as follows: “SecondView is configurable to show justthe content you want to see. SecondView comes with a collection of free channels. You can easily add your own RSS channels. The cost of other channels is shared by all subscribers: the more popular the channel, the cheaper it is. In the future you will be able to create SecondView pages from within Second Life as well.”

If you want to subscribe to this blog via SecondView, you won’t be required to shell out any Linden dollars - Millions of Us is underwriting its distribution.

Yet another top-flight hire to celebrate.

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It’s official and we’re busting with pride. Wagner James Au has the full story of the deal on New World Notes and Xeni Jardin covers it on Boing Boing.

Back in March of this year, my email box filled up one morning with notes from everyone I knew containing links to this film on Youtube. Each email had an almost identical message — usually something like “Have you seen this!?” Well, I contacted the creator and learned that it was the 1st episode in a 10 part series. I also learned that Douglas was a part time goat farmer recently returned from living in Tuscany and now living in nearby Petaluma. Since then, we’ve formed a friendship and he’s joined MoU as Chief Creative Officer. Together we’re begin to shape a cross-platform vision of virtual worlds and a goal of elevating the medium to an art form.

Congratulations Douglas. Can’t wait to see the rest of the episodes on HBO.